“Women Empowerment”: Strengthening female leadership in the Tunisian automotive industry

In a clear effort to promote female talent and strengthen leadership within the automotive sector , the Tunisian Automotive Association (TAA) is organizing the "Women Empowerment" workshop on February 11 and 12, 2026 , in a hotel in Greater Tunis .

This event is part of a structuring strategic approach , aimed at supporting women who hold – or aspire to hold – managerial positions in the automotive industry, a sector undergoing rapid change where the challenges of skills, governance and sustainable performance are now central.

A program designed to develop sustainable management career paths

The main objective of the Women Empowerment workshop is to:

strengthen managerial and leadership skills ,
to promote the sharing of experiences and best practices ,
to contribute to the structuring of evolving and sustainable career paths for women in the automotive sector.

The approach adopted is resolutely pragmatic and results-oriented , in line with the operational realities of industrial companies.

Expert facilitation and international feedback

The workshop will be led over two days by Ms. Rahma Hizem , an expert consultant in human resource management for international institutions.

The event will also feature the participation of Tunisian professional women based in Germany , who will speak to share their experiences:

their feedback from experience in a demanding international industrial environment ,
their professional careers ,
their vision of female leadership in highly competitive environments.

This international dimension brings concrete added value , by comparing local practices with global standards in the automotive sector.

A concrete lever for CSR and ESG performance for companies

Beyond the development of individual skills, this workshop represents a tangible action for participating companies in terms of CSR and ESG performance .

He actively contributes to:

the promotion of gender equality in the workplace ,
strengthening diversity and inclusion ,
the consolidation of female leadership ,

These are all strategic issues today for the competitiveness, attractiveness and credibility of the automotive sector , both nationally and internationally.

Target audience

The workshop is primarily aimed at:
women holding middle management positions in companies in the automotive sector, with decision-making power and capable of playing a mentoring role to other female colleagues.