Hannover, September 2026 — Ten years after the signing of their first Memorandum of Understanding (MoU), the Tunisian Automotive Association (TAA) and the German Association of the Automotive Industry (VDA) are celebrating a decade of cooperation dedicated to the development of the Tunisian automotive industry, strengthening (RSCI) supports companies in adapting to new international requirements for responsible practices within automotive value chains.

This dimension is becoming increasingly important as automotive manufacturers and suppliers strengthen their requirements in terms of ESG, sustainable development, environmental responsibility and In a context of rapid transformation of the global automotive sector, the consolidation of international partnerships remains a key factor in supporting its development.

Preparing for the future of mobility

The global automotive industry is currently undergoing a profound transformation, driven in particular by electrification, digitalization, new technologies

On June 3, 2026, the Tunisian Automotive Association (TAA) celebrated its 10th anniversary around a theme that summarizes both its history and its vision: "60 years of heritage, 10 years of acceleration".

This event marked an important milestone for the TAA and for the entire automotive industry More than an anniversary celebration, this meeting was a moment of recognition, sharing and projection towards the future, bringing together the main actors who contribute to the development and influence of the automotive sector in Tunisia.

60 years of automotive industrial heritage in Tunisia

The history of the automotive industry in Tunisia is Through this anniversary, the TAA wished to pay tribute to the pioneers of the Tunisian automotive sector who have contributed to building an ecosystem today recognized for its know-how, competitiveness and export orientation.

The different sequences of the event made it possible to return to the main stages of this evolution, to highlight the successes of the ecosystem in On the contrary, it marks the beginning of a new chapter for the TAA and for the Tunisian automotive ecosystem.

With 60 years of industrial heritage and a new generation of players, Tunisia has major assets to strengthen its positioning in international automotive value chains.

The TAA for 10 years of acceleration. And a common ambition for the future.

Thank you to everyone who helped write this story with us.

The future of the Tunisian automotive industry is being built together.

September 25th marks the official launch of the Automotive ESG Maturity Assessment, a tool designed by the Tunisian Automotive Association (TAA) to support companies in the Tunisian automotive industry in assessing their ESG maturity and building their progress trajectory.

In a context where environmental, societal For automotive companies, it is now a lever to strengthen their competitiveness, improve their resilience and meet the growing expectations of contractors and international partners.

In particular, the launch day highlighted the main challenges facing Tunisian companies and the importance of adopting a Walid Akrout, Head of Treasury and Donor Partnerships at UBCI, Mr. Zied Bachrouch, Director of Global Markets at Gamco Energy, as well as Ms. Fatma Midani, CEO of Soul & Planet, for the richness of their interventions and the quality of the exchanges.

The TAA also thanks all its partners for their support and commitment alongside the Tunisian automotive industry: GIZ Tunisia, UBCI, Gamco Energy, ProVerdy, cit Tu Identify your priorities. Take action.

A new step for ESG in the Tunisian automotive industry

September 25 is not a conclusion, but the starting point of a new stage in the ESG approach of the Tunisian automotive industry.

Through the Automotive ESG Maturity Assessment, the TAA wishes to Understand. Prioritize. Act. Progress.

ESG is not built only in reports.
It is built in action.

And this action starts now.

The Chinese group Kunshan Chemitec Automotive Components is studying the possibility of creating an industrial unit in Tunisia, with an initial investment estimated at more than 3 million euros. The project could generate between 30 and 50 direct jobs when it starts.

Tunisia could soon welcome new Chinese investment in the automotive components sector. The Kunshan Chemitec Automotive Components Group is currently studying the opportunities for an industrial establishment in the country.

Led by its CEO Liu Yichao, a delegation from the company met with representatives of the Agency for the Promotion of Industry and Innovation (APII) to examine the conditions and possibilities for an investment

The Tunisian Automotive Management Academy (TAMA), an initiative of the Tunisian Automotive Association (TAA), is strengthening its support offer in terms of sustainable development and ESG performance through a new partnership with ProVerdy.

The Tunisian Automotive Management Academy (TAMA) has signed a Memorandum of Understanding Understand. Act. Decarbonize.

About TAMA

The Tunisian Automotive Management Academy (TAMA) is the training and skills development academy supported by the Tunisian Automotive Association (TAA). It offers professionals in the automotive sector specialized training and programs covering quality, continuous improvement, project management, supply chain, ESG and industry transformation.

About ProVerdy

ProVerdy develops intelligent solutions dedicated in particular to carbon accounting and ESG compliance, per

Tunisia will be present at IAA TRANSPORTATION 2026, one of the main international events dedicated to transport, mobility and tomorrow's technologies, which will be held from 15 to 20 September 2026 in Hannover, Germany.

To this

The ACTIA Group is celebrating a major double milestone in its history: 40 years of innovation in the automotive sector and 20 years of presence in Tunisia through its subsidiary ACTIA Engineering Services. This anniversary testifies to a journey marked by growth, technological excellence and the valorization of Tunisian skills.

40 years of innovation for the automotive industry

Since its creation, the ACTIA Group has developed around technological innovation and support for the transformations of the automotive industry. Its activities cover in particular the fields of electronics, embedded systems, connectivity and technological solutions dedicated to mobility.

In Tunisia, this dynamic has materialized for 20 years through ACTIA Engineering Services, which over the years has become a recognized player in the field of engineering and technological services for the automotive industry Tunisian human capital is one of the main assets of ACTIA Engineering Services, contributing to the development of technological solutions and the realization of projects with high added value.

This location also illustrates Tunisia's growing role as an engineering, research and development and technology services hub for the automob industry

Yura Corporation Tunisia takes a new step in its commitment to a responsible and sustainable supply chain by obtaining the international RSCI (Responsible Supply Chain Initiative) label.

This distinction follows an audit carried out on site by a specialised team from Germany, on the practices This certification demonstrates the company's commitment to aligning its practices with international standards for accountability, sustainability, and supply chain management.

Beyond the recognition granted to the company, this step is also an illustration of the level of expertise and professionalism of Tunisian talents partnership opportunities with major international groups, as well as to explore new markets in the automotive components sector.

This recognition is also part of a broader dynamic for the Tunisian automotive sector

The Tunisian Automotive Association (TAA) was pleased to welcome Eng. Elijah Olweny Akumu, from the State Department for Industry under the Ministry of Investment, Trade and Industry (MITI) of Kenya, as part of an exchange on the prospects for cooperation in the automotive sector.

This meeting is part of the continuity of the first industrial exchanges undertaken in 2024 between the Tunisian ecosystems and It provided an opportunity to continue discussions around opportunities for collaboration in the automotive industry and automotive component manufacturing sectors.

The exchanges focused in particular on the possibilities of strengthening industrial cooperation between Tunisia and Kenya, facilitating partnerships between companies, promoting the