The Tunisian Automotive Association (TAA) continues its commitment to skills development and to fostering closer ties between academia and industry. As part of this initiative, TAA supported the organization of a professional day dedicated to embedded software, held on November 11 by the National School of Engineers of Sousse (ENISo), with the support of GIZ.

This event brought together representatives of industrial companies, faculty members, and students to discuss the challenges of embedded software and the evolution of the profession. The discussions focused in particular on training in Industrial Electronics and the new Automotive Software Engineering (ASE) program, as well as on the technologies and tools used in these programs.

These discussions enabled companies to share their expectations regarding skills, identify emerging needs in the automotive sector, and explore new avenues for collaboration. They will now contribute to the dissemination of these skills within the School and to the preparation of students for the CEA Vector certification.

Specialized laboratories at the service of future engineers

The participants then discovered the new laboratories dedicated to the Automotive Software Engineering program, set up as part of the ACTION project.

This visit provided an opportunity Jamel, Director of Academic Affairs and Scientific Partnerships at the University of Sousse, for their presence and support.

Special thanks to Mr. Jibrane Soltani, from GIZ, for his invaluable contribution to the organization of this event.

The ACTION project: Developing skills and opportunities in the automotive industry

This initiative is part of the ACTION project (Automotive Competences Transforming Into Opportunities of New Jobs), which aims to strengthen skills and foster the emergence of new

The Tunisian Automotive Association (TAA) was pleased to welcome TE Connectivity 's regional management, accompanied by its Tunisian team, to its premises for a meeting focused on the developments and prospects of the automotive industry in Tunisia and the region.

C TAA looks forward to continuing this collaboration and, together with its teams, developing new initiatives to promote the competitiveness, innovation and reputation of the Tunisian and regional automotive ecosystem.

Together, let's strengthen the synergies and growth prospects of the automotive industry in Tunisia.

The Tunisian Automotive Association (TAA) continues to develop its vocational training offer through TAMA by TAA, its initiative dedicated to strengthening skills and supporting companies in the Tunisian automotive industry.

Since its launch, TAMA has been building, in collaboration with its member companies, programs to This approach is based on the expertise of qualified trainers and a common ambition: to strengthen skills, improve industrial performance and consolidate the competitiveness of the automotive sector in Tunisia.

In this dynamic, TAMA by TAA announces several evolutions within its team as well as new orientations for its training catalog, especially in anticipation of the year 2027.

She will be the main contact for companies for monitoring requests, identifying needs and supporting training projects.

Eya Garci joins the team to ensure the logistical and administrative coordination of the trainings.

After four years of contributing to the development of TAMA, Nizar Zaier leaves the TAA to continue his journey The TAA thanks him for his commitment and wishes him every success in his future projects.

Adnene Boubaker, Director of Training, HR and Sustainability, continues to manage TAMA's activities, monitor programmes and coordinate the network of trainers.

Your TAMA by TAA Contacts

Leila Hedriche – Sales Manager Training : 29 276 445

Eya Garci – Logistics and Administrative Coordination
E-mail: eya.garci@taa.tn
Tel. : 29,864,897

TAMA by TAA: training adapted to the international standards of the automotive industry

In an industrial environment marked by increasing demands for quality, productivity, innovation and performance, TAMA by TAA continues to develop training courses adapted to the needs of automotive companies.

The offer is based on experts The qualification of stakeholders, the recognition of certifications, the relevance of educational content and their adequacy with the operational needs of companies are essential criteria to ensure a real return on investment in skills development.

Vocational training 2027: new strategic expertise on the agenda

To respond Artificial intelligence and industrial performance

Discovery of the applications of artificial intelligence to industry professions, process optimization and operational performance improvement.

2. Supply Chain and international certifications

Development of supply chain management skills through APICS / ASCM certifications, including:

• ASCM CSCP (Certified Supply Chain Professional).
• ASCM CPIM (Certified in Planning and Inventory Management).

3. Electronics and electronic assemblies

Strengthening of technical expertise in the manufacturing, inspection and repair processes of electronic assemblies, with the reference systems:

• IPC-A-600.
• IPC-A-610.
• IPC/WHMA-A-620.
• IPC-7711/7721.

4. Automotive software engineering and embedded systems

Development of skills in automotive software engineering and embedded systems, in particular around:

• AUTOSAR.
• Automotive Software Essentials (VDA).

5. Industrial quality and processes

Deepening auditing skills, process control and industrial quality through the reference systems:

• VDA 6.8.
• VDA 19.1.
• VDA 19.2.

Detailed programmes and timetables for the next training sessions will be communicated shortly.

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The TAA is honored and proud to support Earth Run by COFICAB Tunisia, a beautiful initiative that combines sport, solidarity and commitment in

On October 23, 2026, the Tunisia Automotive Association (TAA) brought together its members and partners for the TAA Community Meet Up, an afterwork dedicated to professional exchanges, the sharing of experiences and the development of new opportunities for collaboration within the automotive industry in Tunisia.

A committed community at the service of the Tunisian automotive industry Their membership enriches the diversity of expertise represented within the network and strengthens the collective dynamics of the Tunisian automotive sector.

The TAA also extends its thanks to all participants for their presence, commitment and contribution to the vitality of this professional community.

Our community. Our momentum. Together, let's continue to connect stakeholders, create opportunities and make the Tunisian automotive industry shine.

Companies and partners present

ABINJECT Plastics Industry | LEONI Tunisia | IPSEN Logistics Tunisia | QualiFour | Amcor – Promens Monastir | Rosenberger | APEM | AI Mobility Solutions (aims) | Vectorys Logistics | FONDINOR | Yazaki Tunisia | DECO-PLAST

The Tunisian Automotive Association (TAA) welcomed to its premises a delegation from the German group SCHERDEL, as part of a visit organized with the support of its partner, the Tunisian-German Chamber of Industry and Commerce (AHK Tunisia), in collaboration with GIZ Tunisia.

This meeting is part of a dem It aims to uncover the potential of the automotive industry in Tunisia and identify new opportunities for partnership, investment and business development.

On the programme of exchanges: the presentation of the Tunisian automotive ecosystem, the enhancement of local production capacities and the exploration of avenues of collaboration with Tunisian companies in the automotive components sector

As part of the Tunisian-Korean industrial cooperation mission, the South Korean delegation continued its program in Tunisia on October 13, 2026 with a day dedicated to the discovery of Sousse's industrial, technological and scientific ecosystem.

Composed of 20 representatives of 12 Korean companies and organizations, the delegation brings together actors from the poles This visit aims to explore new opportunities for cooperation in advanced technologies, research and development (R&D) and industrial innovation.

Sousse, a Tunisian ecosystem at the service of industrial innovation

On the agenda of this day were several visits of companies, research structures and technological innovation actors:

The Tunisian Automotive Association (TAA) thanks its members and partners for their welcome, their availability and the quality of the exchanges organized throughout this year.

From 11 to 14 October 2026, Tunisia hosted a South Korean delegation of 20 participants representing 12 companies, led by the Korea Auto Parts Association (KAPA). This business mission aims to strengthen industrial and technological cooperation between Tunisia and South Korea, while developing new business partnerships in the automotive sector and related industries.

A strategic meeting to strengthen Tunisian-Korean industrial partnerships

On 12 October 2026, the opening session of this meeting was held in the presence of S Lee Tae-won, Ambassador of the Republic of Korea to Tunisia, and H.E. Kais Darragi, Ambassador of Tunisia to the Republic of Korea, spoke by video message. Representatives of institutions and professional organizations from both countries also took part in this event.

This initiative is part of a dynamic of rapprochement between the Tunisian and South Korean industrial ecosystems, with the aim of promoting economic exchanges, the transfer of know-how and the development of new investment and partnership opportunities.

Crossbub Inc. I FORNATURES I Vision Innovation  I J-Innotech I JY SOLUTION I MIRAE MOBILITY SOLUTION I

Through this initiative, the Tunisian Automotive Association continues its commitment to the internationalization of the Tunisian automotive industry, the development of industrial exchanges and