The DRÄXLMAIER group was rewarded during the BIG FIVE 2026 ceremony, organized on the sidelines of the fifth edition of the Grand Débat by UniversNews, under the theme "Tunisia, Dragon of the Mediterranean: ambition or utopia?". This distinction recognizes the group's lasting commitment in Tunisia as well as its contribution to the development of the automotive industry, foreign direct investment (FDI) and job creation.

Represented by Steffen Juergens, DRÄXLMAIER was awarded the trophy in the Foreign Direct Investment (FDI) category. This recognition highlights the Group's strategic role in strengthening the Tunisian industrial ecosystem and its continued investment in innovative mobility solutions for major international car manufacturers.

Established in Tunisia for several decades, DRÄXLMAIER is one of the major players in the automotive components sector Through its investments, the group contributes to the development of local skills, the transfer of technological know-how and the rise in value of the Tunisian manufacturing industry.

The BIG FIVE 2026 ceremony annually recognizes companies and personalities who actively participate in economic development, innovation and international outreach This recognition also illustrates Tunisia's attractiveness as an investment destination for international players in the automotive sector and highlights the capacity of its industrial ecosystem to support major transformations in mobility.

Bako Motors, a Tunisian startup and member of the Tunisian Automotive Association (TAA), takes a new step in the development of the Tunisian automotive industry by making its first shipment of electric vehicles to Germany.

The first batch exported consists of 20 electric vehicles destined for the German market. For the year 2026, Bako Motors plans to export 88 vehicles, before accelerating its international development with a target of 800 units exported in 2027.

According to Boubaker Siala, Managing Director of Bako Motors, this first delivery marks the beginning of the brand's commercial deployment in Europe. The company is now present in five international markets: Germany, Italy, France, Qatar and Saudi Arabia.

Based in the El Mghira industrial zone (Ben Arous governorate), Bako Motors currently employs 68 people. In just four years of activity, the company has marketed more than 400 electric vehicles on the Tunisian market.

One of Bako Motors' main assets is its local integration rate of more than 40%, the result of collaboration with several Tunisian manufacturers specializing in technical textiles This approach contributes to the development of the local value chain and strengthens the competitiveness of the Tunisian automotive ecosystem.

As part of its growth strategy, Bako Motors is also pursuing the development of its national network with a future establishment in Sousse, complementing its current presence in This new site aims for an annual production of 8,000 vehicles, 80% of which will be for export, confirming the international ambitions of this Tunisian manufacturer.

Through this success, Bako Motors, a member of the Tunisian Automotive Association, illustrates the innovation, industrialization and export potential of the

The Tunisian Automotive Association (TAA) took part in the event "Sfax Green Shift 2026", organized on July 15, 2026, through the participation of its Managing Director, Fatma Kolsi. This reference meeting brought together the main actors of sustainable mobility to discuss the challenges of the transition to a decarbonized, innovative and competitive transport system in Tunisia.

The event brought together representatives of public institutions, financial partners, industrialists, experts, startups and entrepreneurs around a common ambition: to accelerate Discussions focused in particular on financing the green transition, infrastructure and industrial ecosystem development, the integration of ESG (Environment, Social and Governance) criteria into companies' strategies, as well as issues related to cybersecurity and data protection in smart mobility solutions.

Through a format In parallel, the "Tech & Carbon" Startup Village and the Mobility Ecosystem Space highlighted innovative technological solutions, entrepreneurial projects and opportunities for collaboration between industrialists, investors and project leaders.

Through its participation, the TAA reaffirms its commitment to a Tunisian automotive industry