As part of the 22nd edition of the Tunisia Investment Forum (TIF 2026), the Tunisian Automotive Association (TAA), in partnership with FIPA Tunisia and Cluster Mecatronic Tunisia, organized a strategic workshop dedicated to the transformations that are shaping the future of the Tunisian automotive industry.

This meeting brought together the main actors of the ec The objective was to share a common vision of the challenges and opportunities that will accompany the next generation of mobility and to strengthen Tunisia's positioning within global value chains.

A space for reflection around the major changes in the automotive sector

Faced with the acceleration of technological, environmental and industrial transformations

On 24 and 25 June 2026, the Tunisia-Italy Economic and Business Forum brought together institutional representatives, investors and business leaders in Tunis to consolidate economic relations between the two countries and identify new opportunities for industrial cooperation and investment.

On this occasion, Myriam Elloumi, President of Tunisian Automotiv Thanks to an efficient industrial ecosystem, a skilled workforce and strong integration into European markets, Tunisia confirms its attractiveness to Italian manufacturers wishing to develop or diversify their supply chains.

The forum also highlighted the many opportunities for collaboration in the areas of mobility, industrial digitization, high-value production